EE and Sky extend strategic partnership to bring Sky Stream to EE customers for the first time

Tuesday 8 October 2024

Sky Stream to launch in EE retail stores, via the EE website, and EE telesales from 15 October
For the first time, EE customers will be able to order Sky Stream alongside EE home broadband, enhancing EE’s TV portfolio by offering customers a wider choice of viewing options and bringing the benefits of Sky into the homes of millions more
Sky Stream makes it even easier to access Sky’s market-leading TV experience, Sky’s original shows and the best range of the UK’s most talked about TV all in one place

EE, lead consumer brand for the BT Group, and Sky today announce a new retail partnership that will see Sky Stream launch across EE stores, via the EE website and EE telesales from Tuesday 15^th October.

The partnership builds on a longstanding relationship since 2017 and forms part of EE’s strategy to partner with leading consumer electronics and entertainment providers to offer customers a wide range of options. It will allow customers to order Sky TV products with EE’s home broadband. It also forms part of Sky’s strategy to provide the best entertainment experience and the UK’s most talked-about TV to every home.

Introducing Sky Stream will enhance the EE TV portfolio, giving customers a choice of viewing platform. Sky Stream will be available to purchase from EE both with EE home broadband and mobile.

Launched in 2022, Sky Stream is a plug and play box giving customers the best entertainment streamed straight to any TV over WiFi, in Sky’s market-leading Entertainment OS experience, designed to make it quicker and easier for viewers to find the shows, movies and sports they love. Sky Stream is home to over 100,000 hours of content across more than 150 channels and 50 of the best entertainment apps in one place such as Disney+, Apple TV, BBC iPlayer, ITVX, Channel 4, YouTube, Discovery+ and more. Sky Stream packages start from just £28 per month for Sky Entertainment and Netflix.

Marc Allera, CEO at EE said: “As part of our strategy for new EE, we’re continually looking to partner with some of the world’s leading brands to provide our customers with the very best in entertainment. Extending our partnership with Sky allows us to give customers even greater choice, so they can take a TV service that best suits their lifestyle, matched with EE’s great new home broadband offering.”

Sophia Ahmad, Chief Consumer Officer at Sky, said: “Sky Stream offers a transformative viewing experience, making it even easier for customers to access Sky’s market-leading entertainment offer, with no dish required. We’re excited to be partnering with EE to take the benefits of Sky Stream into the front rooms of even more customers, bringing them one of the highest standards in viewing experience combined with the best live sport and award-winning Sky Originals all in one place.”

For more details on Sky contact Ellen Stirling: ellen.stirling@sky.uk

For more details on EE contact Julian Lambert: julian.a.lambert@ee.co.uk

EE is one of UK’s largest subscription businesses, backed by the UK’s biggest and fastest mobile network, offering superfast connections in more places than any other operator.

Built on the foundation of decades of mobile and broadband leadership, EE is on a mission to be the most personal and customer-focused technology brand in the UK by playing a more meaningful role in customers’ lives, with a suite of exciting products and services open to all UK consumers, available via a new ‘EE ID’ digital platform.

EE’s mobile network continues to receive extensive recognition including UK's best overall network by RootMetrics® every year since 2014, as well as being named Network of the Year at the 2022 Mobile Industry Awards.

EE is committed to offering first class service in the industry and has over 400 stores across the UK. EE remains the only mobile provider to answer 100% of customer calls in the UK and Ireland and was recognised as the UK’s Best Large Contact Centre by the UK Customer Experience Awards 2018 and Welsh Contact Centre Awards 2019.

EE was awarded The Sunday Times’ Best 100 Companies to Work for in 2018 and 2019, as well as being named Best Employer 2018 by the European Contact Centre & Customer Service awards. EE won Best Repair Service and Best Network Provider at the Mobile Industry Awards in September 2023 and was recognised as the provider that does more than any other to deliver a great service.

EE is part of BT Group's Consumer business unit which provides products and services to all of BT’s consumer customers in the UK.

Facebook at: www.facebook.com/ee

Twitter at: www.twitter.com/ee

YouTube at: www.youtube.com/ee

LinkedIn at: www.linkedin.com/company/ee-uk

Sky is one of Europe’s leading media and entertainment companies and is part of Comcast Corporation, a global media and technology company that connects people to moments and experiences that matter. At Sky we Believe in Better. It’s in our DNA.

We’re famous for innovation. We offer the world’s smartest TV, Sky Glass; our plug and play streaming puck, Sky Stream; the best aggregation platform, Sky Q; and streaming services NOW and WOW. We provide connectivity you can count on in mobile, fast, secure, reliable residential and business broadband, as well as smart home protection through Sky Protect.

We’re Europe’s premium content producer. We create award-winning original content, produce the biggest live sporting events, and we provide free access to news and the arts. Our new state-of-the-art film and TV studio Sky Studios Elstree is projected to attract £3 billion of new production investment to the UK in its first five years and create up to 2,000 jobs.

We are a diverse and inclusive employer that has a positive impact on society and the communities that we work and live in. Sky plays a major role in the UK’s cultural economy and, in 2022 alone, supported a contribution of £20 billion to UK GDP, broadcast 70,000 hours of elite sports coverage and invested over £130 million to provide news to consumers free of charge.

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