Sky and UPC Renew Agreement for Wholesale Distribution of Sky Channels in Ireland
Sky and UPC Renew Agreement for Wholesale Distribution of Sky Channels in Ireland
New enhanced deal sees a range of Sky’s HD channels become available to UPC customers for the first time
Sky and UPC have concluded a commercial agreement that will see UPC continue to offer its customers in the Republic of Ireland a range of Sky’s most popular entertainment, news, sports and movies channels through its cable TV service.
As part of an enhanced agreement, High Definition (HD) versions of a range of Sky’s channels will also become available to UPC customers for the first time, including Sky 1 HD, Sky Living HD, Sky Arts 1 & 2 HD, Sky News HD, Sky Sports News HD, Sky Sports 1 & 2 HD and the full suite of Sky Movies channels.
Rob Webster, Director of Sky’s Commercial Group, comments: "As we continue to increase our investment in high-quality pay-TV content, we’re keen to distribute our channels as broadly as possible to widen our reach and enable more households to enjoy some of the great programming Sky has to offer.
"This agreement demonstrates how through successful negotiation we can create value for the companies involved in addition to real benefits for consumers."
Simon Kelehan, Head of Content, UPC, said, "The addition of a range of Sky’s HD channels together with ESPN HD and Disney HD means UPC customers can get really close to the sports and movie action in glorious high definition.
"We’re constantly seeking to add new services to make the UPC experience a really great one for our viewers and are very pleased to announce this enhanced deal with Sky. Together with the recent launch of UPC On Demand, we’re providing unique home entertainment to our customers."
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