Ahead of the winter TV schedule, Sky announces a new partnership with LG Electronics. Anyone purchasing an LG OLED 4K TV or Super UHD TV will receive Sky Q included for either 12 or 6 months when joining with the Original Bundle from now until March 2017.

The offer will combine the best in LG OLED and Ultra HD TVs and the ultimate in Ultra HD TV service, for a truly unique home entertainment experience.  The deal will be available across LG’s advanced Super UHD TVs and all the latest OLED 4K TV models including the premium LG SIGNATURE OLED 4K TV featuring picture-on-glass technology.

Packages and upgrades available to new Sky Q customers:

The Sky Q 2TB box will let LG customers record four shows while watching a fifth, so they don't have to worry about clashes. And customers can also record over 1000 hours of TV. What’s more, with Sky Q Multiscreen and the Sky Q app customers can download recordings to their tablet or smartphone to watch wherever you want, without 3G, 4G or Wi-Fi.

Customers who snap up the offer will be able to get a taster of Ultra HD entertainment with shows such as The Young Pope available to watch. If they decide to upgrade, Sky offers the widest of entertainment in Ultra HD with an unrivalled line up of Premier League football, exclusive blockbuster movies, natural history documentaries and gripping dramas, Sky Q in Ultra HD brings customers to the heart of the action at home with detail and clarity like never before and up to four times the definition of HD.

LG’s unique OLED technology provides the perfect platform for viewing your favourite movies in stunning Ultra HD resolution on Sky Cinema, while the bright, punchy colours of LG’s Super UHD range bring Ultra HD football matches to life in vivid detail on Sky Sports. 

Luke Bradley-Jones, Director of TV & Content Products, Sky commented: “We’re excited to enter into this partnership with LG, giving new TV owners access to the market leading ultra HD service available only with Sky Q.”

Peter Booth, Sales Director Home Entertainment, at LG Electronics, said: “We are delighted to be partnering with Sky to offer our customers this exclusive offer. Our OLED 4K and Super UHD TVs, deliver the very best in picture quality, displaying images in true to life colour and perfect blacks. This collaboration with Sky Q is the perfect partnership for matching Ultra HD content with the latest technology to really showcase the detail and range of colours of Ultra HD. As we move towards the busy Christmas period we look forward to offering this fantastic deal to customers who are seeking the very best home entertainment experience.”

The partnership will be supported with an ATL campaign with press and display adverts due to appear in October and through November. In addition, creative point of sale materials, exclusive 4K Ultra HD content and digital assets, all helping to bring the offer to life for customers instore.  LG Customers can learn more here: www.lg.com/UK/skyQ 

Products participating in the offer:

For further information:

Sky

Amy Holland

Senior PR Manager

Amy.Holland@Sky.uk

LG-One

Kayleigh Williams / Francesca Raquet

0207 413 3000 

lgukpress@lg-one.com 

About Sky

Sky is Europe's leading entertainment company, serving 22 million customers across five countries: UK, Ireland, Germany, Austria and Italy. We offer the best and broadest range of content, deliver market-leading customer service and use innovative new technology to give customers a better TV experience, whenever and wherever they choose.

Sky has annual revenues of £12 billion and is Europe's leading investor in television content with a combined programming budget of£5.2 billion. The group employs 30,000 people and is listed on the London Stock Exchange (SKY).

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 83,000 people working in 119 locations around the world. With 2014 global sales of USD 55.91 billion (KRW 59.04 trillion), LG comprises four business units ? Home Entertainment, Mobile Communications, Home Appliance & Air Solution, and Vehicle Components ? and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2014 ENERGY STAR Partner of the Year. For more news and information on LG Electronics, please visit www.LG.com/UK

About LG Electronics Home Entertainment Company 

The LG Electronics Home Entertainment Company is a global top player in television, audio video systems, monitors, personal computers, digital signage and commercial displays. The company opened a new era of innovation in the TV market, creating pioneering technologies like OLED TV and implementing an intuitive operating system to allow customers to experience the full benefits of smart TV technology. LG is committed to improving customers’ lives with innovative home entertainment products led by its award-winning 4K OLED TVs, ULTRA HD TVs and webOS TVs. For more information, please visit http://www.LG.com/uk/tv-audio-video