THE PEOPLE’S RAINFOREST
THE PEOPLE’S RAINFOREST
25th and 26th September
As part of Sky’s commitment to protecting the rainforest, Sky1 HD today (5th September 2012) announces THE PEOPLE’S RAINFOREST. Hosted by Richard Bacon, the show will uncover the secrets of the rainforest’s natural resources and how important they are to our everyday lives. THE PEOPLE’S RAINFOREST will transmit across two consecutive nights in September, broadcasting live from Dublin on the second evening. The shows form part of a week of environmental programming on Sky.
Richard Bacon says “THE PEOPLE’S RAINFOREST is a unique and ambitious experiment that will present the rainforest in a completely new light. It’s incredibly important that we do all we can to protect this amazing natural resource and I’m delighted to be working with Sky 1 HD and Rival Media on the project.”
Starting on Tuesday 25th September, THE PEOPLE’S RAINFOREST will follow a family for one week as they explore living without the benefits of the rainforest. Any object derived from the rainforest will be removed from their house with surprising and challenging results. Alongside our family, three experts will celebrate many of the incredible products and ingredients that derive from the rainforest: Glynn Purnell for cookery, James Wong for health and well-being advice and Wayne Hemingway for materials and design.
Meanwhile, landscape architect Robin Lock will be preparing to build a rainforest in Dublin which will host the live show on Wednesday 26th September. Richard Bacon will be joined by our experts who will demonstrate the importance of the rainforest in front of a studio audience. We will also hear from the family on the impact of the experiment.
Following the live show, the rainforest will remain in situ until the end of September to provide the opportunity for schools and members of the public to experience the rainforest for themselves.
THE PEOPLE’S RAINFOREST forms part of Sky’s commitment to protecting the rainforest. The programme has been created by Sky to support Sky Rainforest Rescue, Sky’s partnership with WWF and the Acre State Government, Brazil, which helps to protect a billion trees in the Amazon rainforest. The campaign aims to help protect around three million hectares from deforestation by making the rainforest worth more alive than dead to the local communities. It is providing support for local people to adopt sustainable practices on their land, identify new market opportunities for sustainable forest products and to get a fair price for their goods.
THE PEOPLE’S RAINFOREST will transmit on Tuesday 25th and Wednesday 26th September on Sky 1 HD and Sky Go.
Further information:
Sarah Aspinall
Senior Publicist, Sky 1 HD
020 7032 1488
Follow us on twitter @sky1insider
About Sky
Sky entertains and excites more than 10.5 million homes through the most comprehensive multichannel, multi-platform television service in the UK and Ireland. Sky continues to break new ground with its own portfolio of channels: Sky 1 combines its commitment to UK production with the best of the US; Sky Living pushes ahead with fresh and innovative entertainment formats; Sky Arts is the UK's only dedicated arts channel brand; Sky Atlantic is the home to HBO and other iconic drama and comedy, Sky Sports is still raising the bar in sports broadcasting; Sky News remains a pioneer in television news; and Sky Movies is leading the way in High Definition and on-demand.
Sky also works with dozens of other broadcasters on the satellite platform, as well as online and on mobile through the ground-breaking Sky Go service. Sky has also led the UK into the age of high definition television, launched Europe's first 3DTV channel, Sky 3D, and offers customer even more flexibility and choice through Sky Anytime+, its internet-delivered video on demand service. Since launching Sky Broadband and Sky Talk in 2006, the company has also been the UK's fastest-growing home communications provider.
Sky believes in making a wider contribution to the communities in which it operates, not least by increasing participation in, and access to, the arts, supporting grassroots sports, and taking positive action on the environment.
About Sky 1 HD
Sky 1 HD is the most watched non-terrestrial channel in Sky homes, attracting more than 20m unique viewers every month and, according to the latest tracker results (October – December, 2011), was the third highest valued channel amongst all Sky subscribers behind only BBC1 and ITV1.
Sky 1 HD distinguishes itself from rival networks with original drama and comedy, talked about entertainment formats, distinctive factual programming and award-winning exclusive US drama.
About Rival
Set up in March 2007, Rival Media is an independent production company based in London. Recent credits include reality observational documentary Big Wave Bootcamp; adventure game-show Power Struggle,factual series Rooftop Rainforest, and factual-entertainment series Don’t Tell The Bride (International).
About Sky Rainforest Rescue
Sky Rainforest Rescue is Sky and WWF’s campaign to help save one billion trees – the equivalent of over three million hectares – in the Acre region of the Brazilian rainforest. Tackling deforestation must play an important part in how we tackle global warming which is why, through this programme Sky hopes to inspire people to get involved and help save a billion trees. For more information visit www.rainforestrescue.sky.com
For further information please contact
Sarah Aspinall - Senior Publicist, Sky
T:
E: Sarah.Aspinall@bskyb.com