Why content sits right at the heart of our business

Monday 8 April 2013

Why content sits right at the heart of our business

Last month, Jeremy spoke at an early evening event at the Royal Television Society (RTS) on the importance of content to Sky’s business.

He set out the rationale behind our increased commitment to original British content by noting that 

our customers tell us that, more than anything else, they choose Sky for a better choice of television. 

To meet that demand, we are ensuring that we continue to provide them with more of what they love 

by building on our traditional strengths of sport, news and movies.

But in addition, we are also substantially increasing our investment to home-grown programming, knowing that this is something our customers particularly respond to. Our investment in technology and innovation complements this strategy, bringing the content to life and giving customers more ways to watch the programming they love.

Following some introductory words, Jeremy was interviewed on-stage by media commentator 
Neil Midgley before taking questions from an audience of the press and industry.

You can watch a video of the event above.

You can also read the full speech here.

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